While consumers are finding more and more creative ways to avoid advertisements when watching their favorite television shows, we can't help but wonder if they'd still go through all that effort if commercials were more enjoyable to watch? Don't get us wrong, we here at Passport Infiniti definitely agree that the commercials that dominate 10 minutes of a 30-minute program are certainly intrusive. But, while we still have to deal with advertisements on a daily basis, why don't more companies try to make them more enjoyable for viewers?

That is exactly what the good people at Infiniti thought of when they created their two new commercials. The luxury automaker has taken a bold step in the right direction by asking fans to cast their vote for which commercial, of two that were filmed, is more enjoyable.

The two commercials, dubbed "Lullaby and "Spa," can currently be viewed at www.facebook.com/infiniti?sk=app_228489043849134. And, contrary to their names, neither ad will make you fall asleep. Rather they are exactly opposite, showing just how exciting new Infiniti models can be.

Take the "Lullaby" ad for example. When watching it you'll instantly see that..."there's luxury that lulls, and there's luxury that thrills.¹ And, believe us, there is no other luxury brand that thrills quite like Infiniti.

"We believe in telling compelling stories with an attitude that feels more energetic and optimistic than traditional luxury brands," says Benn Poor VP, Infiniti. "Our commercials are bold, and serve as our proclamation of confidence in our ability to move our consumers emotionally as well as physically."²

While these two new ads are quite exciting, nothing can beat the thrill of test driving a new Infiniti today. You can learn more about any new model by browsing our inventory and showroom pages online. There you'll find everything you need to know about our lineup of new and used Infiniti models before making an informed decision once you're on our lot at 160 S Pickett Street Alexandria, VA 22304.

But, if you're really stuck trying to decide between specific models, like the Infiniti QX56, G37 Sedan, or EX35, then be sure to get in touch with us today so that we can answer any questions that you may have. You can reach us by either calling (888) 846-0633 or by filling out a contact form online.

Sources:

- ¹ http://www.facebook.com/infiniti?sk=app_228489043849134
- ²http://www.nissannews.com/newsrelease.do?&id=2673&allImage=1&teaser=infiniti-challenges-status-quo-empowering-enthusiasts&mid=